Privacy

Privacy Notice

We are Lealex Limited t/a Watches Of Whitby, a company incorporated in England and Wales with company number08001723. Our registered office is at 127 Church Street, Whitby, North Yorkshire, England, YO22 4DE. We are the controller and are responsible for your personal data (collectively referred to as “Watches Of Whitby”, “we”, “us” or “our” in this privacy notice). If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact at sales@watchesofwhitby.com or 01947 606090.

We respect your privacy and are committed to protecting your personal data. This privacy notice will inform you as to how we collect, process and look after your personal data when you visit our website Watches of Whitby – Find your perfect luxury watch, Whitby North Yorkshire (“Website”) (regardless of where you visit it from), use our services and purchase our products (“Services”). It will also tell you about your privacy rights and how the law protects you. We collect, use and are responsible for certain personal data about you. When we do so we are subject to the applicable Data Protection Legislation.

Given the nature of our Website, we do not expect to collect the personal data of anyone under 18 years old. If you are aware that any personal data of anyone under 18 years old has been shared with our Website, please let us know so that we can delete that data.

We will only process personal information about you in accordance with the UK Data Protection Legislation which for the purposes of this privacy notice shall mean: all applicable data protection and privacy legislation in force from time to time in the UK including without limitation the UK GDPR; the Data Protection Act 2018 (and regulations made thereunder) and the Privacy and Electronic Communications Regulations 2003 (SI 2003/2426) as amended; and all other legislation and regulatory requirements in force from time to time which apply to a party relating to the use of personal data (including, without limitation, the privacy of electronic communications); and the guidance and codes of practice issued by the Commissioner or other relevant regulatory authority and which are applicable to a party (“Data Protection Legislation”).

BY USING OUR WEBSITE AND/OR SERVICES YOU ACCEPT THESE TERMS

By using our Website and our Services you confirm that you accept this privacy notice and consent to us processing your data in accordance with these terms.

This privacy notice sets out how we look after your personal data if you are a:

Visitor to our Website;
A member with authorised access and/or a registered account;
Supplier, retailer or business contact of Watches Of Whitby;
A client or customer of Watches Of Whitby;
Any third-party organisation that uses Watches Of Whitby or has access to the Website;

Further information is outlined in this privacy notice.

If you do not agree to these terms, please contact us straight away.

This privacy notice describes the types of information that we collect from you through the use of the Website, and how that information may be used or disclosed by us and the safeguards we use to protect it. The personal information that we collect is used for providing and improving our Services to you. We will not use or share your information with anyone except as described in this privacy notice.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

We may update this notice from time to time, and you can find our latest notice on our Website, or by asking us for a copy.

We recommend that you print a copy of these terms for future reference.

THE DATA WE COLLECT ABOUT YOU

Personal data, or personal information, means any information about an individual from which that person can be identified either directly or indirectly.

We may collect, use, store and transfer different kinds of personal data to include:

Your identity, billing and delivery addresses and contact details;
Details about payments to and from you;
Information about how you use our Website and Services;
Technical data about your equipment, browser, browsing actions and patterns;
Your preferences in receiving marketing from us and our third parties and your communication preferences;
Your bank payment details when you enter one of our competitions.

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to provide our Services to you. In this case, we may have to cancel a service you have with us, but we will notify you if this is the case at the time.

HOW IS YOUR PERSONAL DATA COLLECTED?

We use different methods to collect data from and about you including through:

our day-to-day business dealings in providing our competition services to you;
filling in forms or by corresponding with us by post, phone, email or otherwise;
if you complete a review or provide us with feedback;
as you interact with our Website, we may automatically collect data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies;
by using publicly accessible sources; and/or
when you contact us;
via third parties such as analytics providers and/or your bank or building society or other financial institutions when you pay for our Services.

We may collect your personal data from different sources:

We collect all the types of data listed above directly from you when you interact with us including Contact Data. This includes when you register or use the Website and provide us with contact information..

We collect Technical Data automatically when you interact with the Website, by using cookies and other similar technologies.

Transaction Data that may include details about payments we receive.

Profile Data includes your authorised username and password if you register as a customer, competition entries made by you (if applicable), complaints, preferences, and any feedback responses.

Usage Data includes information about how you use the Website and its Services.

Device Data includes device data information about the device used by you to access the Website. Depending on the device used by you, this may include information including Technical Data.
Cookies Data like many websites, we may use some “cookies” to enhance your experience and gather information about the visitors and number of visits to the Website. Please refer to our Cookie Section below about cookies, how we use them and what kind.
Third Parties and Information we receive from other sources We may receive information about you if you use any of the other websites we may recommend or provide links to.

Analytics includes third-party analytics Products (such as Google Analytics) to evaluate your use of the Website, compile reports on activity, collect demographic data, analyse performance metrics, and collect and evaluate other information relating to our Website and internet usage. These third parties use cookies and other technologies to help analyse and provide us the data. By accessing and using the Website, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this privacy notice.

HOW WE USE YOUR PERSONAL DATA

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Where you have given consent;
Where we need to provide the competition Services we have agreed to or are about to agree to;
It is necessary to protect your vital interests if you are physically or legally incapable of giving consent;
Where it is necessary for our legitimate interests (or those of a third party) which means the

interest of our business in conducting and managing our business to enable us to give you the best service and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests.

Where we need to comply with a legal or regulatory obligation.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data.

Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us on the details above.

PURPOSES FOR WHICH WE WILL USE YOUR PERSONAL DATA

We have set out below a description of all the ways we plan to use your personal data:

The table below explains what we use your personal data for and why.

What we use your personal data for

Our reasons

Create and manage your account with us.

For our legitimate interests, i.e. to be as efficient as we can so we can deliver the best service to you at the best price and/or performance of a contract with you.

Providing our competition services to you

To perform our contract with you or to take steps at your request before entering into a contract.

Conducting checks to identify you and verify your identity or to help prevent and detect fraud against you or us

To comply with our legal and regulatory obligations.

To enforce legal rights or defend or undertake legal proceedings.

Depending on the circumstances: -to comply with our legal and regulatory obligations. -in other cases, for our legitimate interests, i.e., to protect our business, interests, and rights.

Customise our Website and its content to your particular preferences based on a record of your selected preferences or on your use of our Website.

Depending on the circumstances: -your consent as gathered e.g., by the separate cookies tool on our Website -see Cookies below. -where we are not required to obtain your consent and do not do so, for our legitimate interests, i.e., to be as efficient as we can so we can deliver the best service to you at the best price. If you have provided such a consent, you may withdraw it at any time by changing the setting on the cookies tool and add appropriate links (this will not affect the lawfulness of our use of your personal data in reliance on that consent before it was withdrawn).

Retaining and evaluating information on your recent visits to our Website and how you move around different sections of our Website for analytics purposes to understand how people use our Website so that we can make it more intuitive or to check our Website is working as intended.

Depending on the circumstances: -your consent as gathered e.g., by the separate cookies tool on our Website -see Cookies’ below. -where we are not required to obtain your consent and do not do so, for our legitimate interests, i.e., to be as efficient as we can so we can deliver the best service to you at the best price. If you have provided such a consent, you may withdraw it at any time (this will not affect the lawfulness of our use of your personal data in reliance on that consent before it was withdrawn).

Communications with you not related to marketing, including about the provision of our Services, changes to our terms or policies or changes to our competition services or other important notices.

Depending on the circumstances: -to comply with our legal and regulatory obligations. -in other cases, for our legitimate interests, i.e., to be as efficient as we can so we can deliver the best service to you at the best price.

Protecting the security of systems and data used to provide the Services.

To comply with our legal and regulatory obligations. We may also use your personal data to ensure the security of systems and data to a standard that goes beyond our legal obligations, and in those cases our reasons are for our legitimate interests, i.e., to protect systems and data and to prevent and detect criminal activity that could be damaging for you and/or us.

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

MARKETING EMAILS

We may use your data to form a view on the products and services which we believe could be of interest to you. You will receive marketing communications from us if you have used our Services or purchased a product from us or requested information from us and you have not opted out of receiving that marketing.

We have a legitimate interest in using your personal data for marketing purposes (see above ‘HOW WE USE YOUR PERSONAL DATA’ and ‘PURPOSE FOR WHICH WE USE YOUR PERSONAL DATA’). This means we do not usually need your consent to send you marketing information. If we change our marketing approach in the future so that consent is needed, we will ask for this separately and clearly. We will get your express opt-in consent before we share your personal data with any company outside marketing purposes.

You can ask us or third parties to stop sending you marketing messages at any time by contacting us.

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of you using our Services or other transactions.

DISCLOSURES OF YOUR PERSONAL DATA

As part of the Services we provide to you, we may have to share your personal data with third parties such as:

Third party prize providers;
Third parties as part of our service to you such as self-employed contractors, payment processors, delivery and courier companies, agents or IT providers;
We may use third parties to assist us with our marketing, social media and to keep in touch with you;
We may share your information on our social media pages such as Facebook and Instagram;
The police or other law enforcement agencies if we have to by law or court order;
Professional advisers including lawyers, bankers, auditors, accountants and insurers;
HM Revenue & Customs, regulators and other authorities; and
Third parties to whom we may choose to sell, transfer, or merge all or parts of our company, business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

Where any of your personal data is required for such a purpose, we will take all reasonable steps to ensure that your personal data will be handled safely, securely, and in accordance with your rights, our obligations, and the obligations of the third party under the Data Protection Legislation. This type of external data processing is always subject to contractual assurances that personal data will be kept securely and used only in accordance with our specific directions.

We will not misuse your personal data for any other purpose other than as set out in this Privacy Notice.

INTERNATIONAL TRANSFERS

Your information will be held at our offices, by our service providers and in our IT provider’s data centres.

In order for us to provide our Services to you, from time to time we may have to share your personal data outside the UK and European Economic Area (EEA). This could include where our service providers or its data centres are based outside the UK and EEA (for example our IT cloud services), if you are based outside the UK or EEA, if there is an international element to the Services we are providing or if one of our employees need to access our data remotely from outside the UK or EEA.

In accordance with the Data Protection Legislation, we will only transfer your personal data to a country outside the UK/EEA where:

in the case of transfers subject to UK data protection law, the UK government has decided the particular country ensures an adequate level of protection of personal data (known as an ‘adequacy regulation’) further to Article 45 of the UK GDPR. A list of countries the UK currently has adequacy regulations in relation to is available here, https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/international-transfers-after-uk-exit/#adequacy;
in the case of transfers subject to EEA data protection laws, the European Commission has decided that the particular country ensures an adequate level of protection of personal data (known as an ‘adequacy decision’) further to Article 45 of the EU GDPR. A list of countries the European Commission has currently made adequacy decisions in relation to is available here, https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/adequacy-decisions_en;
there are appropriate safeguards in place, together with enforceable rights and effective legal remedies for you, or
a specific exception applies under the relevant Data Protection Legislation.

Where we transfer your personal data outside the UK we do so on the basis of an adequacy regulation. In the event we cannot or choose not to continue to rely on either of those mechanisms at any time we will not transfer your personal data outside the UK unless we can do so on the basis of an alternative mechanism or exception provided by UK data protection law and reflected in an update to this privacy notice.

DATA SECURITY

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Notwithstanding the security measures that we take, it is important to remember that the transmission of data via the internet may not be completely secure and that you are advised to take suitable precautions when transmitting to us data via the internet and you take the risk that any sending of that data turns out to be not secure despite our efforts.

If we give you a password upon registration and use of the Website, you must keep it confidential. Please don’t share it.

HOW LONG WILL YOU USE MY PERSONAL DATA FOR?

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, accounting, or reporting requirements.

For more details of our specific retention periods, please contact us.

THIRD-PARTY LINKS

This Website may include links to third-party websites, plug-ins and applications which may include social media. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. Please read third party’s privacy notices for further information relating to the collection or sharing of your data. We do not necessarily control these third-party websites and are not responsible for their privacy statements. When you leave our Website, we encourage you to read the privacy notice of every website you visit.

DOWNLOADS

Any downloadable documents, files or media made available on this Website are provided to users at their own risk. While all precautions have been undertaken to ensure only genuine downloads are available, users are advised to verify their authenticity using third-party anti-virus software or similar applications.

We accept no responsibility for third-party downloads and downloads provided by external third-party websites and would advise users to verify their authenticity prior to proceeding.

YOUR LEGAL RIGHTS

Under certain circumstances, you have rights under the Data Protection Legislation in relation to your personal data. You are entitled to:

request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

have your data corrected, updated or amended. Please note that we may ask you to verify any changes to your data such as a proof of change of address or name;

Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it

Object to and/or restrict processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. Please note that in some instances we may have to stop providing our Services to you but we will notify you if this is the case.

Request the transfer of your personal data to you or to a third party, for example if you chose to use another business to provide Services to you.

Withdraw consent at any time where we are relying on consent to process your personal data. In the limited circumstances where you have provided your consent to the collection, processing and transfer of the personal data referred to above, you may withdraw that consent at any time. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent, or to processing carried out on other legal grounds. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

If you wish to exercise any of the rights set out above, please contact us at sales@watchesofwhitby.com or 01947 606090.

You will not normally have to pay a fee for this, but we will let you know if we feel that it is fair to charge a fee, for example if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances and will let you know if we feel that this is the case.

COMPLAINTS OR CONCERNS

If you have any queries or concerns about the way we process your personal data then please contact us at sales@watchesofwhitby.com or 01947 606090. We hope that we can resolve any concerns for you, but if you wish to take your complaint further you can contact the Information Commissioners Office (ICO) and further information can be found on their website www.ico.org.uk

COOKIES

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this Website may become inaccessible or not function properly. For more information about the cookies we use, please see our cookie policy below.

INFORMATION ABOUT OUR USE OF COOKIES

Our Website uses cookies to distinguish you from other users of our Website. This helps us to provide you with a good experience when you browse our Website and also allows us to improve our site.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

For example, we may monitor how many times you visit the Website, which pages you go to, traffic data, location data and the originating domain name of your internet service provider. This information helps us to build a profile of our users. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually.

For further information on cookies generally, including how to control and manage them, visit the guidance on cookiespublished by the UK Information Commissioner’s Office, www.aboutcookies.org or www.allaboutcookies.org.

Consent to use cookies and changing settings

We will ask for your consent to place cookies or other similar technologies on your device, except where they are essential for us to provide you with a service that you have requested (e.g. insert appropriate example of essential cookies in the context, e.g. to enable you to put items in your shopping basket and use our check-out process). You can withdraw any consent to the use of cookies or manage any other cookie preferences by [insert details, e.g. using our privacy dashboard at [insert link] OR clicking on the [insert details] icon at the bottom of any page on our site.]. You can then [insert details, e.g. explain how to adjust sliders or untick boxes as appropriate to the mechanism]. It may be necessary to refresh the page for the updated settings to take effect. The following cookies are used for the provision of the site to provide an improved experience for you:

COOKIE	PURPOSE
__stripe_mid	Stripe sets this cookie to process payments.
__stripe_sid	Stripe sets this cookie to process payments.
_ga	Google Analytics sets this cookie to calculate visitor, session, and campaign data and track site usage for the site’s analytics report.
_ga_	Google Analytics sets this cookie to store and count page views.
_gat_gtag_UA	Google Analytics sets this cookie to store a unique user ID.
_gcl_au	Google Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services.
_gid	Google Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website’s performance.
Sbjs_current	Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies.
Sbjs_current_add	Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies.
Sbjs_first	Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies.
Sbjs_first_add	Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies.
Sbjs_migrations	Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies.

The Cookies above may store your IP address and user agent (operating system and browser) and geographical location. You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. Please note that other third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

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